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Jaime Fowler

UX Case Studies

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TravelZap Trip Types

Product Design // July 2024

Goal: Our ultimate goal was to find product market fit for a group travel app. The first phase of this process was to determine if users would self-identify and browse for vacation by the type of trip they were planning.

To learn more about this project, read the full UX case study here:

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SnapNurse UX Research

UX Research // August-December, 2022

Goal: Understand the experiences of SnapNurse clinicians (end users) to identify what was working well, areas for improvement, and barriers preventing them from completing the onboarding journey.

To learn more about this project, read the full UX case study here:

SnapNurse Job Board

UI/UX Design // March 2023

Goal: Redesign the existing job board UI to address key user pain points uncovered during a previous UX research project.

To learn more about this project, read the full UX case study here:

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Desert Curls Studio

Online Course // January 2022

Goal: Develop a second online course and user purchase flow for a renowned curly hair expert and educator. This project builds on the success of the first course we created together in 2019 which has generated over $200K in revenue to date.

To learn more about this project, read the full UX case study here:

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